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Validated.Home Services
Quality and Validation

A standard, not a slogan.

Validation is Validated Home Services' operating standard for the way consumer intent moves through the platform to direct buyer demand.

What validation covers

Four principles for every campaign.

01

Clear Source

Every inquiry should have an identifiable campaign and traffic path.
02

Relevant Intent

The consumer's request should align with the applicable home service category.
03

Structured Routing

Distribution should follow buyer settings, availability and campaign criteria.
04

Measurable Outcomes

Performance should be reportable and reviewable at the campaign level.
What validation is — and is not

Standards. Not guarantees.

Validation supports

  • Source, category and geography evaluation
  • Campaign-criteria alignment before routing
  • Structured attribution and reporting
  • Operational accountability across partners

Validation does not

  • Guarantee a sale, appointment or booked job
  • Eliminate all fraud, invalid traffic or consumer error
  • Replace applicable legal or compliance review
  • Guarantee campaign volume or outcomes

Trust is not claimed. It is Validated.

FAQ

Answers, validated.

What is validated on each inquiry?+

Available inquiry information is evaluated against applicable campaign criteria such as service category, geography, schedule and buyer availability. Specific validation methods vary by campaign.

Is every inquiry manually reviewed?+

No. Validation is a structured process, not individual case review. Validation does not guarantee individual outcomes.

Does validation eliminate fraud?+

No provider can eliminate all fraud or invalid traffic. Validation supports available criteria evaluation and structured accountability.

Ready when you are

Build your next performance channel.

Whether you are looking to acquire more customers or connect media with direct home services demand, Validated Home Services is built to support measurable growth.

Your next connection. Validated.