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Validated Home Services
For National Home Services Buyers

Customer acquisition designed around your entire footprint.

Validated Pay Per Call and first-party form programs for PE-backed platforms, national multi-location operators, multi-brand roll-ups and franchise systems—structured brand by brand and market by market, with capacity controls and centralized reporting.

Buyer acquisition, validated.

Format comparison

Pay Per Call versus first-party forms.

Choose the acquisition format that fits your operation. Many buyers run both.

Pay Per Call

Calls, validated.
  • Consumer initiates a phone call
  • Designed for immediate conversations
  • Schedule-based routing
  • Geographic and category targeting
  • Call-level performance information
Learn more

First-Party Forms

Form intent, validated.
  • Consumer submits structured information
  • Designed for follow-up workflows
  • Custom qualification fields
  • Geographic and category targeting
  • Form-level source attribution
Learn more

Validated Home Services does not claim one acquisition format is universally better than the other.

Buyer controls

Structured around how your team operates.

01

Service-Category Targeting

Align inquiries with the home service categories your team supports.
02

Geographic Targeting

Set coverage across U.S. states, Canadian provinces or focused market areas.
03

Scheduling & Capacity

Route according to operating hours, day-of-week coverage and current campaign limits.
04

Qualification Criteria

Configure applicable requirements before an inquiry is delivered.
05

Reporting & Attribution

Access relevant campaign information and structured source attribution.
06

Validation Process

Available inquiry information is evaluated against campaign criteria before routing.
Supported verticals

Broad coverage across home services.

HVAC, plumbing, roofing, pest control and appliance repair lead our buyer programs, alongside broad coverage across cleaning, remodeling and property services.

FAQ

Answers, validated.

Do you work with national and multi-location home services companies?+

Yes. Programs are structured for operators running many locations and brands, including private-equity-backed platforms, multi-brand roll-ups and franchise systems, with market-level routing and portfolio-level reporting.

Can campaigns be separated by brand within a portfolio?+

Yes. Campaign structures can be separated by brand, market and service category, with performance reviewable per campaign and consolidated across brands.

How does reporting roll up across markets and brands?+

Campaign-level information is available per market and brand and can be consolidated for centralized review. Specific reporting and delivery workflows are agreed at the campaign level.

Can I target specific U.S. states or Canadian provinces?+

Yes. Geographic targeting can be configured according to your operating footprint and campaign requirements.

Can I limit inquiries to specific service categories?+

Yes. Service-category targeting aligns inquiries with the categories your operation actively supports.

Can I control when inquiries are delivered?+

Yes. Schedule-based routing and capacity controls support delivery aligned with your operating hours and daily capacity.

Are all inquiries guaranteed to convert?+

No. Consumer behavior and outcomes vary, and Validated Home Services does not guarantee appointments, revenue or completed jobs.

Ready when you are

Build your next performance channel.

Validated Home Services supports validated Pay Per Call and first-party form programs for national multi-location operators, PE-backed platforms, multi-brand roll-ups and franchise systems across the United States and Canada.

Your next connection. Validated.